Sports Direct Job Application

Online Job Application Process

You can get the chance to work at Sports Direct by applying online. Below, you can find the detailed information about the hiring process of Sports Direct which offers entry-level and managerial positions.


Area manager

As an Area Manager you will be responsible for a geographical area of stores. Ensuring company standards are being followed and met. Keeping the management team motivated and delivering success. No day will be the same as you will be between your stores ensuring they perform at the high standard our customers and staff deserve.

Assistant manager

As an assistant manager you will be supporting the Store Manager in the running of the whole store, and be responsible in their absence. You will work alongside the Manager and team on the shop floor and lead by example and take a ‘hands on’ approach. You will keep the team motivated and driven to want to reach their KPI’s.

Footwear manager

A Footwear Manager role is an important part of the management team, reporting into the Store manager you will be responsible for a specialised department that can account for nearly half the store sales. Product knowledge is key and you will make sure yourself and your team use this knowledge to provide exceptional customer service.

Store manager

As a Store Manager you will be responsible for the running and success of your Store. You will motivate and drive your team through and with your management team to ensure your store is the best it can be. You will be working alongside your team, coaching and developing them to success by being an example and leading from the front.

Why work in retail management

Working in Retail Management in Sports Direct can be a rewarding role. You will have the opportunity to work in stores ranging from 1,000 Square feet to 80,000 square feet, with store teams of 5 to 300 staff and Sales Turnovers ranging from £500,000 to over £50,000,000 per annum.

On top of a competitive salary will also have great incentives including out lucrative 5 star bonus incentive not to mention our management bonuses and extremely generous Share bonus scheme. With there being over 670 store across 19 countries and growing there is plenty of opportunity to have a long career at Sports Direct.


Casual sales assistant

This role is ideal for someone looking for flexibility, you can work around College, University or any other commitments; or someone looking for their first role. With over 420 stores across the UK there is a role near you. This is your stepping stone to a rewarding career in Sports Direct.

Floor supervisor

A role as a floor supervisor is your gateway to a management career in Sports Direct. You will be responsible to support the Assistant and Store manager managing a section or floor of the shop, leading and motivating the sales assistants to deliver a strong Customer service and deliver results.

Full time sales assistant

Love retail, do you want to gain more experience and develop your careers in a fast paced environment and still have guaranteed hours, this position is for you. This is your stepping stone to a supervisor role in Sports Direct.

Shoe supervisor

A role as a Shoe supervisor is your gateway to a management career in Sports Direct. You will be responsible to support the Footwear and Store manager in the shoe department, leading and motivating the sales assistants to deliver a strong Customer service and deliver results.

Why work in store

Sports Direct stores are fast paced environments with no two days ever the same. Our stores range from small high street branches to 7 floor buildings, so you can have the opportunity to work in a smaller or larger team.

Our 5 star bonus scheme with fantastic earning potential is also a reason to work in one of our stores.



We have administration roles across our head office departments, these roles can range from Graduate entry level roles to positions that would require some specialist knowledge. An administrative role supports the effective and efficient running of a department.


Our Buyers are good at what they do, they understand our customer needs and use that understanding to source the products our customers want in our stores or online. You will be working and collaborating as a team to make your mark , allowing us to remain the UK’s number Sports retailer.

Customer service

Our Customer service team deal with a large volume of customer queries. The team are able to provide insight into products and services. From enquiries to product orders and customer queries, our team is on hand to listen and answer via email, telephone and mail.


Sports Directs design team are a wide-ranging department that cover apparel, graphics, hard goods and accessories. Our in house design team create products for a growing portfolio of our own and licensed brands, which cover a varied range of categories, including fashion, performance sports, character licensing, core sports and fitness.


Sports Directs e-commerce team is a fast growing department. Web designers work from the ground up to provide fast acting responsive platforms. The team combines high quality graphic design with email, social, SEO and on site content that is guided by in-depth analytical research and review.


Our Finance department in Shirebrook makes a major contribution to business performance and is a key component of the Sports Direct Group expansion plans. The Finance department supports the business in meeting its financial responsibilities and the team works closely with all the main internal departments in the operation.


We have a fantastic HR department that are responsible for the care and attention of 30,000 Employees across the UK and Europe. And looking after them is our number one priority. Within our Human Resources department lies Health and safety and Payroll. So there is an opportunity for everyone.


Our IT department will play a critical role in our development as an international multi-brand retailer. Joining our IT team means you’ll get the chance to shape it – and we’ve a huge variety of roles available in our Head office in Shirebrook.


The marketing department is vital to any business and ours is no different. From Design and Photography to coming up with product campaigns, being part of the Marketing team give you a chance to draw on your imagination, develop your skillset and get your passion for the Sports Direct brand seen by millions across the UK and Europe.

Retail Support

As the name suggests, the retail support department support the efficient functioning our retail stores, covering roles such as merchandising, recruitment and training to managing Store staffing systems. This really is a department where there is a role for everyone.

Retail projects

Working in the Retail Projects department provides opportunity to progress your career within Retail Store Design / Project Management for the Sports Group, you will be supporting the Head of Retail in owning and developing the Retail Plan, ensuring activity from all functions is represented and all deliverables captured, alongside timings, a fast pace and ever changing environment.

Why work in Sports Direct head office

Sports Directs Head Office, unlike many other companies in the UK, is based in Shirebrook, Nottinghamshire. Our head office departments cover a number of different roles and functions, these departments support the successful running of our business.

Our staff strive to make a difference, going over and above to support the needs of a growing, successful business. So if you want a great career opportunity and exposure to a wide range of different brands and the opportunity to progress to more senior roles or different departments, not to mention the fantastic rewards we provide for the hard work you put in, then a role at Sports Direct head office team is for you!



As Sports Direct continues to grow so do our teams in Head office. This creates great opportunities for graduates to join us and start their careers. At times the roles can be challenging, but they will constantly evolve and push you but you can guarantee at Sports Direct it will be a rewarding challenge and long term career.

Placement students

Sports Direct offer work placement roles across our head office departments in Shirebrook. The placement runs for up to 8 weeks, during which time you would be exposed to the real working environment giving you highly prized practical experience. The teams get to know you and there is always the possibility of being considered for a graduate role once you complete your degree.

Your career begins here

With such a large team up at our head office in Shirebrook, covering so many different departments and functions, with exposure from Sports Retail to fashion and even Leisure, Sports Direct can offer Students so much more.

As an employee of Sports Direct you will be able to benefit from a world class reward schemes not only that you could also benefit from a long term career as our examples show.

Sports Direct Application Form/PDF

You can check whether there is printable application form available for Sports Direct and you can download it if there is one. You can either submit the application form in person or you can send it via email.

How to Apply for Sports Direct Jobs

1 Response

  1. I would like to work in Sports Direct in the soccer department because I love soccer and I like what Sports Direct likes to offer their costumers. I want to work in Sports Direct in London.

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